FESTIVAL & EVENT MANAGEMENT

Do you have any idea how much planning goes into an event? It’s unbelievable. From the point of conception to the point of ‘We were never here, you saw nothing’, there is a crazy amount of multi-layered organisation necessary that goes down to the bottle-openers the bar staff are using. Attention to detail is critical, and it’s not something you learn overnight. It’s years of training, experiencing everything that could possibly go right AND wrong, it’s learning to think on your feet and successfully juggle four-thousand tasks at once. And it’s a craft our team have mastered. From the event name to the guest-list, to promotional staff, stakeholder liaison, security and compliance with authorities - we do it all for you and we do it damn well. From small and intimate events to the large and elaborate, Cross Promotions International can create, develop and produce events of all sizes and genres.

Respected as Queensland's leading music festival specialist, Cross Promotions is the brand behind many well-respected festivals such as Summerfieldayze, Future Music Festival, Parklife, and Golden Shores Music Festival, embodying total control or contributing through the provision of selected services.

Our reputation is built on delivering events that are bold and exciting, polished and stylish — always leaving an impact. Whether you need end-to-end event management or support with just a few key elements, we’ll work alongside you, leveraging our strong industry network to bring your vision to life.

From concept to post-event wrap-up, Cross Promotions is your one-stop partner for unforgettable experiences.

 

Conception

Client Meeting
Requirement Research & Analysis
Define Event Objectives
Event Budget Preparation
Event Concept Proposal
Event Budget Preparation
Marketing & PR Strategy Planning

Planning

Pre-event Meetings, i.e Briefing with all Stakeholders
Site Inspection & Site Map Design
Logistics Management
Stake Holder Engagement, Liaison & Management
Guest & Media List Development
VIP Services & Management
Design, Develop & Distribution of Event Invitations / Advertising Material
Entertainment & Talent Booking
Ticket Sales & Entry Management
Development & Distribution of WHS Operations Manuals & Event Run Sheets

Implementation

Site Management
Bump-In / Site Set-Up Coordination
Workplace Health & Safety
Full Management Attendance
Sponsor & Media Activation Oversight
Entertainment & Run Sheet Execution
Bump-Out / Site Pack-Down

Evaluation

Post-Event Debrief with Clients & Stakeholders
Event KPI Analysis (Attendance, Budget, Engagement)
Risk & Incident Review
Compile Final Budget Reconciliation
Post-Event Reporting & Recommendations


Site Management

So where are you holding your event? You’re going to need site infrastructure, fencing, stages, back of house organisation, demountables, portaloos, food, beverages, licenses & permits, staff, security and so much more. Plus they all have to be compliant with safety regulations and have the correct permits. Plus they all have to work in complete unison with each other. Okay, fine, we’ll do it. 


 

Splendour in the grass

2022 & 2023
North Byron Parklands

Full Bar Management
Services and
General Event Staffing

Golden shores music festival

2022
Surfers Paradise Beachfront

Full Event Production & Coordination, Full Event Management, Full Bar Management including Staffing, Marketing & Publicity

falls festival

2014 - 2023
Byron Bay

Full Bar Management
Services and
General Event Staffing

Supercars GC500

2010 - 2024
Gold Coast

Full Site & Bar Management
Services and
General Event Staffing
Event Theming and Entertainment Providers

Schoolies nation

2014 - 2024
Gold Coast

Full Site & Bar Management
Services and
General Event Staffing
Event Theming and Entertainment Providers

XCat racing

2015
Gold Coast

Full Event Management, Full Bar Management including Staffing, Marketing & Publicity and Stakeholder Management

Beachlife

2014
Gold Coast

Full Event Management, Full Bar Management including Staffing, Marketing & Publicity and Stakeholder Management

SummerfieldaYze

2003 - 2013
Gold Coast

Full Event Management, Full Bar
Management including Staffing,
Marketing & Publicity